AT LA VALLE
CORPORATE MODEL
THE REALM AT LA VALLE
FITTINGS
Experience elite club fitting with Trottie and his team of trained fitters. These VIP half and full days dives deep into your game, delivering custom-fit precision and pro insights for unmatched performance.
CLUB SALES
VIP fittings drive club and merchandise sales, with custom-fit clubs and exclusive Trottie gear that embody precision and performance, creating strong client connections and boosting conversion rates on the spot.
ONION CERTIFIED
Gain expert fitting skills with Trottie’s certification program. Learn his proven techniques, precision standards, and insider insights to elevate your craft and become a master fitter trusted by top players.
WHAT IT'S GOING TO TAKE
THE REALM AT LA VALLE
EQUIPMENT & STOCK
To include and not subject to:
- Lie and Loft Machine
- Shaft Analyzer and Frequency Machine
- Collection of shafts
- Adjustable Weights and Tools
- Grip Selection and Air Compressor
- Work Bench and Clubmaking Tools
- Golf club components
MARKETING
To include and not subject to:
- Social Media
- Content Creation
- Paid Media
- PR & Media
- Strategic Planning
- Partnership Management
FITTING TEAM
To include:
Year 1 - 2 Fitters and 1 Builder
Year 2 - 2 Fitters and 1 Builder
Year 3 - 3 Fitters and 1 Builder
CORE USP
THE REALM AT LA VALLE
Having Trottie on-site for fittings is a unique draw, offering a powerful USP for any facility. Known for his work with top pros, Trottie brings a level of expertise and authenticity that transforms the fitting experience.
Clients get exclusive, hands-on insights from a trusted master fitter, elevating their connection to the game. Trottie’s presence adds credibility, attracting golf enthusiasts eager for personalized fittings from one of the industry’s best. His influence boosts both foot traffic and customer loyalty, as players experience the rare opportunity to learn directly from a pro-fitter whose insights are rarely accessible.
CLUB FITTING MODEL
THE REALM AT LA VALLE
Year 1 - $220,800
Year 2 - $331,200
Year 3 - $441,600
Year 1 - $110,400
Year 2 - $165,600
Year 3 - $220,800
Year 1 - $80,000
Year 2 - $80,000
Year 3 - $80,000
1/2 DAY FITTING
$600 per half day
Year 1 - 8 per week
Year 2 - 12 per week
Year 3 - 16 per week
FULL DAY FITTING
$1,200 per full day
Year 1 - 2 per week
Year 2 - 3 per week
Year 3 - 4 per week
TROTTIE EXCLUSIVE
$4,000 per day
Year 1 - 20 per year
Year 2 - 20 per year
Year 3 - 20 per year
CLUB FITTING CALENDAR
THE REALM AT LA VALLE
MONDAY
TUESDAY
WEDNESDAY
THURSDAY
FRIDAY
AM - 1/2 Day Fitting
Fitter 1
PM - 1/2 Day Fitting
Fitter 2
AM - 1/2 Day Fitting
Fitter 2
PM - 1/2 Day Fitting
Fitter 1
AM - 1/2 Day Fitting
Fitter 1
Full Day Fitting
Fitter 2
Full Day Fitting
Fitter 1
PM - 1/2 Day Fitting
Fitter 2
AM - 1/2 Day Fitting
Fitter 2
PM - 1/2 Day Fitting
Fitter 1
Full Day Building
Builder 1
Full Day Building
Builder 1
Full Day Building
Builder 1
Full Day Building
Builder 1
Full Day Building
Builder 1
YEAR 1
Full Day Fitting
Trottie Exclusive
(every two weeks)
CLUB FITTING CALENDAR
THE REALM AT LA VALLE
MONDAY
TUESDAY
WEDNESDAY
THURSDAY
FRIDAY
AM - 1/2 Day Fitting
Fitters 1 & 3
PM - 1/2 Day Fitting
Fitter 2
AM - 1/2 Day Fitting
Fitter 2
PM - 1/2 Day Fitting
Fitters 1 & 3
AM - 1/2 Day Fitting
Fitters 1 & 3
Full Day Fitting
Fitter 2
Full Day Fitting
Fitters 1 & 3
PM - 1/2 Day Fitting
Fitter 2
AM - 1/2 Day Fitting
Fitter 2
PM - 1/2 Day Fitting
Fitters 1 & 3
Full Day Building
Builder 1
Full Day Building
Builder 1
Full Day Building
Builder 1
Full Day Building
Builder 1
Full Day Building
Builder 1
YEAR 2
Full Day Fitting
Trottie Exclusive
(every two weeks)
CLUB FITTING CALENDAR
THE REALM AT LA VALLE
MONDAY
TUESDAY
WEDNESDAY
THURSDAY
FRIDAY
AM - 1/2 Day Fitting
Fitters 1 & 3
PM - 1/2 Day Fitting
Fitters 2 & 4
AM - 1/2 Day Fitting
Fitters 2 & 4
PM - 1/2 Day Fitting
Fitters 1 & 3
AM - 1/2 Day Fitting
Fitters 1 & 3
Full Day Fitting
Fitters 2 & 4
Full Day Fitting
Fitters 1 & 3
PM - 1/2 Day Fitting
Fitters 2 & 4
AM - 1/2 Day Fitting
Fitters 2 & 4
PM - 1/2 Day Fitting
Fitters 1 & 3
Full Day Building
Builder 1
Full Day Building
Builder 1
Full Day Building
Builder 1
Full Day Building
Builder 1
Full Day Building
Builder 1
YEAR 3
Full Day Fitting
Trottie Exclusive
(every two weeks)
CLUB SALES MODEL
THE REALM AT LA VALLE
Each fitting session generates significant sales, with clients typically investing over $2,500 in custom clubs.
By experiencing data-backed improvements, immediate adjustments, and expert recommendations, clients see firsthand how tailored equipment can elevate their game, creating a powerful motivator for high-value purchases and long-term loyalty to the fitter.
CLUB SALES THROUGH FITTINGS
YEAR 1 - $1,225,000
YEAR 2 - $1,812,500
YEAR 3 - $2,400,000
REVENUE YEAR ON YEAR
Year 1 - $40,000
Year 2 - $40,000
Year 3 - $60,000
Year 1 - $40,000
Year 2 - $40,000
Year 3 - $60,000
ONION CERTIFICATION
THE REALM AT LA VALLE
$500 per half day
Year 1 - 20 people - 4 per year
Year 2 - 20 people - 4 per year
Year 3 - 20 people - 6 per year
1 DAY STARTER
$1,000 per half day
(excluding accommodation)
Year 1 - 20 people - 2 per year
Year 2 - 20 people - 2 per year
Year 3 - 20 people - 4 per year
2 DAY INTERMEDIATE
PROFIT & LOSS - BASE CASE
THE REALM AT LA VALLE
Year 1
Year 2
Year 3
Revenue
$1,716,200.00
$2,469,300.00
$3,262,400.00
Direct Costs
$1,108,000.00
$1,578,000.00
$2,048,000.00
Gross Profit
$608,200.00
$891,300.00
$1,214,000.00
Expenses
$428,500.00
$544,635.00
$660,846.75
Net Profit
$179,700.00
$346,665.00
$553,553.25
(before Tax)
Running Balance
$526,365.00
$900,218.25
GPM %
35%
36%
37%
NPM %
10%
14%
17%
PROFIT & LOSS - UPSIDE
THE REALM AT LA VALLE
Year 1
Year 2
Year 3
Revenue
$2,224,200.00
$3,218,600.00
$4,255,205.00
Direct Costs
$1,511,700.00
$2,173,795.00
$2,837,323.25
Gross Profit
$712,500.00
$1,044,805.00
$1,417,881.75
Expenses
$428,500.00
$544,635.00
$660,846.75
Net Profit
$284,000
$500,170.00
$757,035.00
(before Tax)
$784,170.00
$1,257,205.00
32%
32%
33%
13%
16%
18%
Running Balance
GPM %
NPM %
AT LA VALLE